Marketing operations describes anything in a business that supports and underpins the marketing department, enabling marketing to run smoothly and efficiently and get on with the job at hand.
Hub Masters Blog
We want to make working with sales and marketing technology better. Every month we post content that we think will help make your job easier.
Posts about Marketing Ops:
This blog post looks at the role of ‘marketing operations’, or ‘marketing ops’ and what it does.
We ask 'what are marketing operations’ responsibilities within a business, and what function does it fulfil?'